Not all art prints are created equal. The ink system used in production is one of the most significant factors affecting longevity, color accuracy, and overall print quality.
Pigment-Based Archival Inks
Archival (giclée) prints use pigment-based inks that are engineered for fade resistance. These inks are rated to last 75-100+ years without noticeable color degradation when displayed under normal indoor conditions. The pigment particles sit on top of the paper or canvas surface, maintaining their chemical stability over time.
Dye-Based Standard Inks
Standard dye-based inks absorb into the paper fibers, which can lead to faster color shifting and fading — often within 5-10 years. While dye-based prints may look vibrant initially, they lack the longevity required for fine art reproduction.
Why It Matters
If you are investing in art for your home or office, you want it to look as vibrant in 20 years as it does today. All prints at Artist Media Solutions are produced using archival, pigment-based inks on acid-free substrates, ensuring generational longevity.
How to Verify Print Quality
Look for prints labeled as "giclée" or "archival." Check that the paper or canvas is acid-free and rated for archival use. Reputable sellers will specify the ink system and substrate specifications.

